Once we had the product we then had to create a brand for our olive oil. So we took the name of a path that traverses the property, a public right of way used by walkers and cyclists.
The path was first opened, according to the historic tale, by the famous Carthaginian General Hannibal, before making his way to Italy.
Not only did we like the name “Hannibal´s Way” but also the caption attributed to the story:
“We will either find a way or we will make one”